Jemma Kidd Makeup School I-Glamour Define Eyeliner in 03 Blue Swatch and Review

Hey everyone!

Does anyone else buy or subscribe to Elle? Because when my copy came in the post this month, there was a free gift with it - a Jemma Kidd Makeup School i-Glamour Define Eyeliner in 03 Blue (£14.00). I could only find it in black on the Jemma Kidd website and it looks like perhaps the blue colour hasn't been released yet. Anyway, here's how it looked when it came to me:

 And then I opened the lid and saw the liner was all melted and broken, probably because we had our only hot spell of the summer whilst the magazine was being delivered. So I sharpened it, and this is what it looked like:

And then I swatched it and this happened:

If you look carefully you can see crumbly bits on the swatch below. 

 It's a very nice colour,  a deeper blue than either NARS Abbey Road, which also has a metallic texture where this is matte. It's kind of prussian blue. However, the texture of this pencil - whether it's  because it was a free sample product sent out or whether this is how it always is, was difficult to use.
It was crumbly and dry, and the swatch above took several swipes. When I applied to my eye (using a very blunt pencil) I couldn't get it opaque as I was loathe to apply that much pressure to my delicate eye skin:

 It faded throughout the day at work, with a little transfer around the corners of my eyes. I'm hoping this is a one off, because I have heard such great things about Jemma Kidd Makeup School's other products. I just could not get this to work for me, sadly.
Have you tried this liner? Did it work better for you?